In How Patients Think, LaFountain presents:
* A scientific platform for patient engagement
* New operational models of science-based strategy
* Step-by-step approach on implementation
* Guidance on avoiding common pitfalls in patient strategy
* Translating patient-centricity into population health
* Aligned financial models to impact the bottom line
In her new book, “How Patients Think: A Science-based Strategy for Patient Engagement and Population Health” Dr. LaFountain diagnoses major gaps in the delivery of healthcare today and provides evidence-based solutions that are critical in creating a shift in population health. She is a strong advocate for a new era of healthcare that encompasses the scientific basis of cognition as a mechanism to progress patient outcomes. Her work has been described as “providing a scientific approach to patient care that is long overdue,” by Harvard Medical School and as “a stunning innovation in healthcare” by The Cleveland Clinic.
How Patients Think is a refreshing look at the heart of healthcare—the patient. Dr. LaFountain discusses how improvements in health and wealth are constrained by outdated approaches to patient management. She presents a scientific basis for understanding the complexities of patient decision-making regarding one of the most crippling problems facing the healthcare industry today—patient disengagement. Dr. LaFountain argues that a radical change in how we approach patient and population management is in order if we are to see measurable impact on health outcomes or costs of care. She provides a thorough review of how patient engagement can be approached using a scientific platform and presents case examples in diabetes, oncology and ADHD. She also provides tools and techniques for developing evidence-based strategies.